Proven Tips for Retailers to Win the Best Holiday Sales

The holiday season is crunch time for the etailer. The season can make or break him, depending on how he makes use of the opportunities that present itself. Smart etailers leverage the power of data, try to cultivate a distinct, stand-out personality, and focus on value addition. They are agile and responsive and master the social space. Each of these tasks come with its own set of challenges and need focused and customised tactics.