How to use Ektron Eloqua DXH Connector for Effective Persona Management and Email Marketing

In this webinar – Improve effectiveness of email-campaigns & persona management with Ektron Eloqua Connector – we will discuss:

1. How to improve eMail campaign metrics?
2. DxH Connection with Eloqua
3. Form Mapping
4. Email Campaign Launch Widget
   • Using Ektron Content
   • Using Eloqua Content
5. Rule template for Targeted Content Widget
6. Adding attributes to create rule template
7. Persona Management Module