Companies looking at revolutionizing the way they sustain relationships with their customers, set themselves apart from competitors and always have a potential new revenue stream on hand to explore; have…
Artificial Intelligence
Why AI is important to drive Customer Engagement?
According to a Hubspot definition, “Customer engagement is the ongoing interactions between company and customer, offered by the company, chosen by the customer.” This is a great definition because it…
How can chatbots help insurance providers win more customers?
Log into the website of any service provider today and you are most likely going to have a chat bot pop up and ask you if you need assistance of…
How can you use Salesforce Einstein AI to impact your customer interactions? Today, CRM is all about data and business intelligence. Predictive analytics is crucial in managing and retaining customers.…
AI for the Banking Sector – An Inescapable Reality
Artificial intelligence (AI) is among the top priorities in a range of emerging technologies that are being used across the financial services industry. If we take a bird’s eye view…
Simple Ways to Improve Employee Experience with AI Enabled Mobility
There has been a lot of talk around Artificial Intelligence (AI) being used to enhance customer experience. What is also being equally spoken of is the immense potential AI in…
When Microsoft launched Dynamics 365 in November 2016, the cloud-based intelligent business solution sought to eliminate the silos within customer relationship management (CRM) and enterprise resource planning (ERP) in organizations.…
What's The Difference Between Deep Learning And Reinforcement Learning?
Artificial Intelligence is the flavor of the season, and is used to unlock immense potential in almost all walks of life. Artificial Intelligence is in essence training computers to execute…
How to successfully tackle the challenges in deploying machine learning models
Developing machine learning models is one thing and deploying them is completely another. It is not uncommon to have learning models meet expectations in the research stage but go way…
Does Sitecore Cortex Live up to the Machine-Learning Hype?
Understanding the customer is critical in today’s highly competitive business environment. Knowledge of what the customer wants requires insights into the context in which he interacts with the brand, and…